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Reputation Management

Reputation management is a crucial piece of the puzzle when it comes to growing your practice. With our help, you can build trust with your community and cultivate a positive online reputation.

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Reputation Management

Don’t let negative reviews hold you back

Did you know over 80% of patients read online reviews when searching for a healthcare location or provider? While you can’t please everyone, remember that how you handle negative reviews can make or break your  brand image. Let us handle your reputation woes and build a strong online presence for your practice.

Reputation Management

Our key focuses include...

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Review Generation

Did you know that 85% of patients believe that reviews older than 3 months are out of date? We ensure your reputation stays fresh by identifying satisfied patients and encouraging them to leave online reviews. From personalized messages to automated email and SMS campaigns, our methods make it easy and convenient for patients to leave their feedback.

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Review Management

We use comprehensive HIPAA/PIPEDA compliant software to simplify the process of collecting patient reviews and feedback, making it easy for patients to share their experiences. By closely monitoring patient feedback, we can assist your practice in identifying and addressing issues proactively, as well as preventing negative reviews from impacting your reputation.

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Reputation Marketing

What good is a reputation if you don’t show it off? We work with you to identify your best brand assets, such as patient reviews, testimonials, community awards, and social media mentions. We then showcase these assets as social proof to increase brand awareness and drive more patients to your practice.

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Patient Engagement

Keep your patients engaged with personalized email campaigns, website chats, social media messages and review responses. We'll work with you to create a patient engagement plan that includes communication strategies, surveys, and other tactics to keep patients informed and satisfied.

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Frequently Asked Questions

What is online reputation management?
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Online reputation management (ORM) refers to actively monitoring, shaping and maintaining your brand’s image on the internet. It involves tracking and responding to customer reviews, boosting positive content, and mitigating negative content through strategies such as crisis management and public relations. It is an essential aspect of building and maintaining a strong, trustworthy online presence for your healthcare practice.

Do I need online reputation management?
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Online reputation management is essential for any healthcare practice with an online presence. In today's digital age, potential patients often research healthcare providers online before making an appointment. Negative reviews, incorrect information, or lack of information on your practice can greatly impact your ability to attract and retain patients.

How long does it take to see the results of ORM?
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The time it takes to see the results of ORM vary depending on the current state of your online reputation and the specific goals of the project. We have all of our clients sign on with an initial six-month contract, as it takes a few months of testing and optimizing to establish a steady, predictable pattern of results. We'll set performance-based goals every three months and closely communicate with you to ensure that we're meeting your expectations and delivering the results your practice needs.